In this project, we were assigned with the task to develop a web app where pet owners can easily find a reliable Petsitter in their local area. As a group, we carried out competitor analysis, created personas and by using the “how might we’s” and “served by’s” method we generated ideas, created taskflows, lo-fi wireframes and a prototype and even carried out a user test.
In the individual part of the project, I designed the visual identity of the company and created a hi-fi wireframe and prototype of the marketing page of the website for both desktop and mobile.
Objectives: To design a reliable service where they match Petsitters with pet owners and their needs, as well as allow users to sign up as both a pet owner and pet sitter. Trust and safety are a priority, so the webapp required a feature for leaving detailed reviews on sitters and a way for pet sitters to send updates and pictures to pet owners during their time caring for their pets.
Target audience: Individuals between the ages of 25 and 55.