Fairity is a cloud-based data privacy platform for businesses and organisations, which was launched in November 2023.
OBJECTIVE: The primary goal was to develop a brand identity, simplify the complex language used in GDPR compliance and create a website that reflects the product's identity and benefits, as well as enhance the user experience for both potential and existing clients.
Team
- Marketing Manager
- Senior Designer
- My role: Initially as the design intern my responsibilities included generating ideas for the brand identity, layout and structure of the website by creating wireframes and sitemaps. Additionally, I was tasked with implementing the final design in WordPress.
- Marketing Manager
- Senior Designer
- My role: Initially as the design intern my responsibilities included generating ideas for the brand identity, layout and structure of the website by creating wireframes and sitemaps. Additionally, I was tasked with implementing the final design in WordPress.
Subsequently took on a digital designer role, creating landing pages for campaigns and webinars, design changes and maintenance
Live website (Subject to changes ): https://fairity.io
